About the Owner

Energy & Creativity

Whether its event planning and management or skills training, Verve Marketing & Communications Inc. president Sandi Stetson possesses many qualities vital to her industry. Naturally entrepreneurial, in 1991 she turned her lively personality and solid business acumen into a thriving venture, Verve Marketing & Communications Inc.

High Standards

Sandi excels at showcasing businesses at professional events. Clients know they can trust Sandi to put pride and commitment into everything she does. Her intuitive knowledge of market strategy, business promotion, and event positioning come from her proven track record leading:

  • The founding and expansion the Grande Prairie and Fort McMurray Woman's Shows.
  • The establishment and growth of the Grande Prairie College Fitness Resource Centre into a regional hub of excellence that continues to thrive twenty-five years later.
  • Consulting and business assessment services at the Business Development Bank of Canada.
  • The promotion of business interests at the Grande Prairie Downtown Association, including parades, sidewalk sales,corporate challenges, and workshops.


Get to know Sandi! Read her Q&A with the Daily Herald Tribune.

Sandi Stetson appeared on the Fall 2014 cover of Guided Synergy Magazine, the most trusted and comprehensive resource guide for holistic lifestyles in Alberta.

The magazine boasts a loyal readership of health conscious individuals who use the magazine as a resource to find natural and holistic practitioners, products, services, educational courses and events across Western Canada and the U.S in their pursuit of a healthy, balanced lifestyle.

Fall GS 2014Celebrating Success: Soulful journey of an entrepreneur

“Just breathe,” Sandi Stetson says.

Wherever you are, whatever you’re doing, stop and breathe. However busy your day is, however big and bad the stresses may seem, take a moment. Maybe even ten. Close your eyes. Now, take a few breaths, slow and deep. Centre yourself. 

Because you’re never that busy. And it’s never quite as big or as bad as it seems.

“Even if I only have one minute or thirty seconds, good breathing and breathing exercises really help me.

Click here to read full story


As facilitator of the Women’s Employment Entry/Re-entry Program in Red Deer, Sandi’s insight and encouragement helped inspire numerous participants to develop larger visions of work and life.

Since 2000, Sandi has continued to play a vital role in helping fellow entrepreneurs turn their business dreams into reality, serving as a mentor in the Entrepreneur Program at Anderson Career Training Institute.


Her consulting practice allows her to turn her hands-on experience in trade show production into one-on-one coaching and trade show booking services for businesses looking for increased promotional and market positioning opportunities.

Working Smart

Businesses and individuals also look to Sandi to provide practical and realistic skills training in leadership, management, personal development, and especially public speaking.

Sandi holds the designation of Distinguished Toastmaster from Toastmasters International, an honour restricted to those who not only excel at speaking but at leadership and communications.

She holds a Bachelor of Physical Education from the University of Alberta and is certified as a Lead Auditor through Quality Management International Inc. (QMI).


A big believer in giving back to the community and province that have given her so much, Sandi’s volunteer experience includes years of service for Big Sisters, Fierté Canada Pride, the United Way, Edmonton Minor Hockey, Junior Achievement, and Skate Canada.

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